📓 How are my recipient lists created?

Your recipients lists in MARKETING are different from your customer database available here from the guests section.

1. Which contacts are on my mailing lists?

They include guests who have agreed to receive newsletters and/or SMS campaigns (in accordance with the European law on the protection of personal data, known as the RGPD law). It is therefore normal for your "my customers" mailing list to be smaller than your "customer file".

2. How are my mailing lists segmented?

They group recipients for your newsletters and are grouped according to different criterion as follows:

• Female clients
• Male clients
• French customers
• English customers
• Italian customers
• Spanish customers
• Good customers (status defined depending on number of bookings/client: more information here).
• Very good customers (status defined depending on number of bookings/client)
• Excellent customers (status defined depending on number of bookings/client)
• Lost (status defined according to the frequency of bookings/client)
• To follow up (status defined according to the frequency of bookings/client)
• Recent (status defined according to the frequency of bookings/client)
• Regular (status defined according to the frequency of bookings/client)
• Very regular (status defined according to the frequency of bookings/client)
• Frequent (status defined according to the frequency of bookings/client)

👍 Benefit: you will be able to send specific newsletter to each group of clients (for instance: a speciale offer for clients considered as "to follow up", an invitation to a special event for your "excellent customers"...)

3. How can I increase the number of people on my mailing lists?

This operation is only possible if you have the customer's agreement.

To do this, you need to go to the customer file of the customer who has given their agreement and carry out the following operation:

LET'S CHECK MY RECIPIENT LISTS