Your recipients lists in ZENMARKETING are different from your customer database in ZENBOOK.
They group recipients for your newsletters and are grouped according to different criterion as follows:
- Female clients
- Male clients
- French customers
- English customers
- Italian customers
- Spanish customers
- Good customers (status defined depending on number of bookings/client:Â more information here).Â
- Very good customers (status defined depending on number of bookings/client)
- Excellent customers (status defined depending on number of bookings/client)
- Lost (status defined according to the frequency of bookings/client)
- To follow up (status defined according to the frequency of bookings/client)
- Recent (status defined according to the frequency of bookings/client)
- Regular (status defined according to the frequency of bookings/client)
- Very regular (status defined according to the frequency of bookings/client)
- Frequent (status defined according to the frequency of bookings/client)
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👍 Benefit: you will be able to send specific newsletter to each group of clients (for instance: a speciale offer for clients considered as "to follow up", an invitation to a special event for your "excellent customers"...)
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