📓 How are my recipient lists created?

Your recipients lists in ZENMARKETING are different from your customer database in ZENBOOK.

They group recipients for your newsletters and are grouped according to different criterion as follows:

• Female clients
• Male clients
• French customers
• English customers
• Italian customers
• Spanish customers
• Good customers (status defined depending on number of bookings/client: more information here). 
• Very good customers (status defined depending on number of bookings/client)
• Excellent customers (status defined depending on number of bookings/client)
• Lost (status defined according to the frequency of bookings/client)
• To follow up (status defined according to the frequency of bookings/client)
• Recent (status defined according to the frequency of bookings/client)
• Regular (status defined according to the frequency of bookings/client)
• Very regular (status defined according to the frequency of bookings/client)
• Frequent (status defined according to the frequency of bookings/client)

👍 Benefit: you will be able to send specific newsletter to each group of clients (for instance: a speciale offer for clients considered as "to follow up", an invitation to a special event for your "excellent customers"...)

LET'S CHECK MY RECIPIENT LISTS