Introduction
Zenchef’s Marketing Suite is designed to help restaurateurs streamline their marketing efforts, saving time and improving guest engagement. Here’s a step-by-step guide to using its SMS campaigns features effectively.
Key Features
1. Content Suggestions
Overcome writer’s block with Zenchef’s content suggestion feature. This tool helps you generate relevant and engaging content, allowing you to focus on what you love most: food and hospitality.
2. Segmentation Tools
Zenchef’s segmentation tool lets you easily target specific groups of customers based on your existing data. No need for manual data transfers or third-party services—targeted campaigns are just a few clicks away.
3. Test and Preview
Before sending a campaign, you can preview and test your message to ensure everything looks and works perfectly. Sending a test SMS is mandatory before launching your campaign to ensure its accuracy.
4. Scheduling Ease
Schedule your campaigns in advance to ensure your messages reach your customers at the right time. This is ideal for promoting upcoming events, daily specials, or any other offers.
Step-by-Step Guide: Creating an SMS Campaign
- Access the page Guests>Marketing>SMS campaigns and click on "new campaign".
- Name Your Campaign and Select Your Audience
Choose a name that helps you identify the campaign.
Select your audience using Zenchef’s segmentation tool for a targeted approach.
- Edit Your Campaign
Customize your message and design it to suit your goals.
- Need Inspiration?
Use Zenchef’s content suggestions to craft engaging messages effortlessly.
- Personalize with Variables
Add personalization by including variables such as customer names or other details for a more tailored experience.
- Send a Test SMS
Test your campaign by sending a sample SMS to yourself or your team. This ensures everything is perfect before the launch.
- Final Check
Review the summary of your campaign and make any necessary adjustments.
- Schedule and Send
Once everything is ready, schedule your campaign to send at the perfect time or send it immediately.